Kunal Bahl is co-founder of the online marketplace Snapdeal

Kunal Bahlwins Snapdeal back from the brink of a sellout

 

Kunal Bahl, co-founder of online marketplace Snapdeal, had to battle it out. But he did not throw in the towel.

In February, the Snapdeal management fired almost 600 employees. Snapdeal co-founders Bahl and Rohit Bansal decided to take a 100% salary cut.

And then there was the highly anticipated and widely reported Flipkart-Snapdeal merger which didn’t fructify.

In July 2017, Sanpdeal said it is dropping all plans of a strategic exit and announced a tweak in its business model. It also declared that it will cut costs and slash headcount.

The potential Flipkart-Snapdeal merger was reportedly orchestrated by Snapdeal investor SoftBank. Bahl somehow won Snapdeal back from the brink of a sellout. He fought hard and survived.

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